As a retailer with a high proportion of private label products, ALDI can influence the design and composition across our product range. We constantly work with our business partners to optimise our packaging wherever possible. Often, simple measures can have a big impact: Avoiding oversized or unnecessary packaging materials and components, such as shrink wraps or plastic lids, can save hundreds of tonnes of packaging material each year.
Packaging is an essential part of our daily lives. It ensures product quality and safety, protects products during transport and provides consumer information. The demand for sustainable packaging continues to grow, challenging us as a retailer and the industry as a whole.
We work closely with our buying departments, suppliers and external partners throughout the supply chain to optimise our current packaging and explore new solutions. The ALDI SÜD Group has set ambitious targets to reduce material use, increase recyclability and incorporate recycled content.
In 2023, the ALDI SÜD Group achieved an important milestone by reducing the private label packaging material relative to sales by 17% (baseline 2020)*. As we continue to look for ways to reduce our private label packaging, this progress is expected to even improve in the coming years.
* Figure includes an inflation adjustment, as the KPI is calculated relative to sales. This ensures that the reported result reflects genuine progress in reducing packaging material use rather than changes driven by inflation.
Some examples of projects already successfully implemented in our ALDI stores are:
New projects have started in 2024 and will be extended to more ALDI markets in 2025.
Harmonising our packaging designs across several ALDI markets opens up new opportunities to implement better packaging on a larger scale. By standardising best practice solutions, we can increase our sustainability efforts. Several projects have started in 2024 and will be extended to more ALDI markets in 2025.
By eliminating the bottom plastic cover, we expect to save about 74 tonnes of plastic per year. The plan is to harmonise and standardise this packaging across the business.
Plastic overcaps are often used to protect bottle tops. These sleeves cover the cap and tighten around the bottle top when heated. Considering that these components end up in the bin after the bottle is opened. Following an assessment of their function, we identified an opportunity to remove them and reduce the amount of plastic used.
ALDI US has already stocked the private label olive oil bottles without shrink caps on their shelves since 2024. ALDI SÜD Germany and HOFER Austria are currently phasing out existing stocks and introducing the new design. This will save around 10 tonnes of plastic packaging per year.
After carrying out numerous tests with our suppliers, it was determined that a material reduction is possible without compromising the quality of the product. Means in this case: Using less packaging material for our frozen food bags has no effect on product quality, but it does reduce the amount of plastic used. By switching to a thinner material, an estimated 114 tonnes of plastic can be saved each year.
Frozen potato and vegetable products with the new packaging have been sold in ALDI SÜD stores in Germany and HOFER stores in Austria since 2024, following a successful implementation in the UK. We plan on standardising this packaging for all our ALDI markets.
Harmonising our packaging designs across several ALDI markets can help us apply packaging material reductions to a larger number of products. By standardising best practice solutions, we can extend our sustainable packaging efforts.
Find out more about our standards, initiatives, and projects for sustainable packaging in our Packaging Factsheet and our International Recyclability Guidelines.